https://plfrederick.com/about daily 0.75 2025-10-15 https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1474905747874-RX4SM1XA8L1OCPKOKFZQ/Photo+Oct+15%2C+2+43+38+PM.jpg about me https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/b1d81a50-baf1-4625-a915-75c5addfbd3b/Pawluh+and+Assistant about me https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1474905795623-JM714L8C5CG0ZJP9URSR/PawluhPurpleSneaks.png about me https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1474905747874-RX4SM1XA8L1OCPKOKFZQ/Photo+Oct+15%2C+2+43+38+PM.jpg about me https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446480798936-LRS7IA7RGLJ92HI8NVMJ/Paula+Frederick%2C+designer+%26+illustrator about me Paula Frederick Designer & Illustrator https://plfrederick.com/contact daily 0.75 2025-11-19 https://plfrederick.com/random daily 0.75 2025-10-15 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https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1457972876060-DIEZKB5JUFDBUPTOHFO2/Mindfuling-With-Paul-2016Graphic-1400x1400-2.png Welcome https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/4f9c3fb5-e851-4df5-ba39-9a75ae07944f/Kids+Happen+Poster_2000x1629.png Welcome https://plfrederick.com/ridiculus-lorem-adirondack daily 0.75 2025-05-12 https://images.squarespace-cdn.com/content/v1/5093f258e4b0979eac7cb197/1363795751997-J2XVGY8JVJ7EVP6FQNVN/capetown-1v+113.jpg Ridiculus Lorem https://images.squarespace-cdn.com/content/v1/5093f258e4b0979eac7cb197/1363723839227-7HZYVBBM03Q30BGKE0I7/004956-R1-015-6_2.jpg Ridiculus Lorem Praesent commodo cursus magna, vel scelerisque nisl consectetur et. https://plfrederick.com/cartoon-gallery daily 0.75 2025-07-23 https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446229929004-Y0B4H6UXR8DP7H5T1ZSO/everybodys-the-best-700tall.png cartoon gallery - The best (Copy) The best “Everybody's the best at something. For me it's eye-teeth.” © Copyright 2016 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230129079-QADKO5Z744W25W0I96A2/cartoon-that-ufo-in-the-bathroom-700tall.png cartoon gallery - Everyday hero (Copy) Everyday hero “That U.F.O. on the bathroom ceiling turned out to be a light.” © Copyright 2016 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230261058-A3F5FCI09M9NMX52FYHA/cartoon-not-sure-about-foods-700tall.png cartoon gallery - Hmmm (Copy) Hmmm “I'm not sure about foods with ‘ick’ in them. I got my eye on you, pickles.” © Copyright 2016 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446229946372-MP1R4DD0FRN2ZLO5TG7R/apple-ipaid-700tall.png cartoon gallery - New from Apple (Copy) New from Apple iPaid. Don't we all. © Copyright 2016 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230356693-8YYS8NG5J14GC36QU8I9/emotion-faces-700tall.png cartoon gallery - The process (Copy) The process Ignorance, embarrassment, confusion, judgement, peace, acceptence. The Six Phases of Everything. © Copyright 2016 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230391430-4PWP78YQQWPYL610YFIE/yoga-pucker-2-700tall.png cartoon gallery - Yoga pose #37 (Copy) Yoga pose #37 “Happy Pucker Lord of Kissies Pose. (Favorite Yoga Pose #37) Stand with your big toes touching and lean forward, hands on knees. Really lock those knees up good and tight. Look over your right shoulder and concentrate on lengthening your lips. Push them way out in front of you like Pinocchio's nose. Really strain yourself. Hold for 1 minute, switch sides and repeat.” © Copyright 2016 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230310161-WAP0ZQJORG4TDM2VMA1X/eyebrow-mustache-700tall.png cartoon gallery - Face it (Copy) Face it “The eyebrow is the mustache of the eye.” © Copyright 2016 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230197776-OSRNA10XL88ALBGR8F4M/tastebuds-700tall.png cartoon gallery - Best buds? (Copy) Best buds? “Tastebuds are little dictators.” — My friend Robert said this during a meeting like it was normal. © Copyright 2016 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230453571-4AZMA22EQZ0G5CD30V8Z/cupcake-2-700tall.png cartoon gallery - Another? (Copy) Another? Just one more? © Copyright 2016 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1473001467768-67QV2BT0CORQY9RM6NXO/keepliddown_cat.png cartoon gallery - Keep the lid down (Copy) Keep the lid down A sign for the back of your toilet that you color in. It reads, “Keep the lid down and stop feline–septic concatenation.” Concatenation is a real word, it means a series of interconnected things or events. Cartoons teach so much. So do cats. © Copyright 2016 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230865537-B8TYTR8L3W8FG7BZTJR1/illustrationfriday_wired-tiny.png cartoon gallery - Bad coffee (Copy) Bad coffee Coffee Gone Bad, Real Bad © Copyright 2016 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230490196-BMSND3DVA43MKOLCCICC/zen-master-700tall.png cartoon gallery - Hairway to heaven (Copy) Hairway to heaven Zen Master Toupée © Copyright 2016 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230523379-AH2USGEHI3DXC1NKB5H0/always-use-your-head-700tall.png cartoon gallery - Use your head (Copy) Use your head Always use your head, except when falling. © Copyright 2016 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1454973352620-OTIKOWTMGZG2ZTT9J8UV/fortune.png cartoon gallery - Fortune collage (Copy) Fortune collage A digital fortune cookie of sorts. © Copyright 2016 Paula L. Frederick https://plfrederick.com/logo-gallery daily 0.75 2025-07-23 https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1451330506342-821H1UK4D5168HJI7SGE/BachRescue-5x3-logo-v.png logo gallery - BACH® RESCUE® logo (Copy) BACH® RESCUE® logo The design of the vertical logo for From the Maker of Bach® Rescue® for Nelsons, the maker, and an example of its use on consumer packaging for the Rescue Plus Gum product. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1451330510926-9GK97LD8ZCW9OWLC9ZG7/95years-5x3-logo-h.jpg logo gallery - BACH® RESCUE® Logo (Horizontal) (Copy) BACH® RESCUE® Logo (Horizontal) The design of the horizontal logo for From the Maker of Bach® Rescue® for Nelsons, the maker, and an example of its use on consumer packaging for the Rescue Plus Lozenge product. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430756763124-GUL1RC9NENHI7V2TJM69/logo-trifecta.png logo gallery - Trifecta Interactive Productions Logo (Copy) Trifecta Interactive Productions Logo Logo designed for Trifecta, a electronic publishing house. I designed the entire suite of branding materials from print collateral (business card, envelope, note pad) to Web site and advertising and PowerPoint templates. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1455567017634-D122B6QCE5EL3AL8B4MA/trifecta-brandmanual.png logo gallery - Brand manual for Trifecta (Copy) Brand manual for Trifecta 32–page brand manual detailing proper use and display of the logo I designed for Trifecta Interactive Productions. Proper use is key to legally protecting trademark registration. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1540344084656-OFCIYPQB0CHE83YCW4G6/AAHP-Logos-By-PaulaFrederick.png logo gallery - AAHP Logo Concepts (Copy) AAHP Logo Concepts I was asked to design an updated logo for the American Association of Homeopathic Pharmacists. These are two of my favorites. The mortar and pestle in the first describes the process of making medicines, while the two circles in the bottom-most design allude to pilules, the traditional form of homeopathic medicines. Both are two-color designs, duotoned for added visual interest. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1478909292626-IUZWSSGM53G5PNDA3JYB/LexparLogo.png logo gallery - Lexpar Logo (Copy) Lexpar Logo A typographical solution for the logo I created for Lexpar, an open source software company. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1455392793392-INK8OLDV2PQHQZB57JFI/logo_meeting-house.gif logo gallery - Meeting House Training Sessions logo (Copy) Meeting House Training Sessions logo Logo designed for training sessions for employees within Sensata Technologies. The clients desired a homey, welcoming vibe to counteract what can sometimes be a cold and highly technical environment. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430761085842-FJ4QEGZQL79CRNO1C283/logo-fastforward.png logo gallery - Fast Forward logo (Copy) Fast Forward logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1478907644675-2O7L79KREKTHC5QQEEMZ/HeavenOnEarthLogo.png logo gallery - Heaven on Earth Logo (Copy) Heaven on Earth Logo Logo designed and illustrated with a limited color palette for easy, low-cost printing. Square and horizontal variations to fit in any size space. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1455392318068-TIWAY4OR5Q06RLFSJTF9/logo-bpositive.gif logo gallery - BPOSitive logo (Copy) BPOSitive logo Designed for use within a corporation promoting a Microsoft software initiative called Business Productivity Online Services (BPOS), the precursor to Microsoft Office 365. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1478908666111-XFDG2G7TXXVXQZAVJI8W/A2CT-logo.png logo gallery - Ann Arbor Civic Theatre Logo (Copy) Ann Arbor Civic Theatre Logo Logo designed for the local theater in Ann Arbor, Michigan. Locally, Ann Arbor is often referred to as A2, or A squared. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430761993863-QM8YUXA1L1K5FUHI3UVL/earhead-logo.png logo gallery - Earhead logo (Copy) Earhead logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430769033436-8I5NSSX7JGIYGKIANS5N/Seattle-5x3-logo.gif logo gallery - Seattle Community Network logo (Copy) Seattle Community Network logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430761733351-PI4KAM85UG5H00ZA87CD/logo-valleybrook.png logo gallery - Valley Brook Fine Homes logo (Copy) Valley Brook Fine Homes logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1455393205264-9AC0DWIJOWZ7EX0VNOMO/Qinex-quality-interconnection-experts-logo-450x254.png logo gallery - Qinex Logo (Copy) Qinex Logo Logo designed for a global semiconductor-related corporation Qinex (prounced Key-nects), an especially important market to China, where the word Qi has special positive meaning. In China is is pronounced “Chee,” as in life force energy. I led the naming and branding team. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430763195866-FS3ASOS1IGAELWO6X5CK/IntoTheCloud-5x3-logo.gif logo gallery - Into The Cloud logo (Copy) Into The Cloud logo For an IT initiative. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430765149004-YLH4YC34ARDT27BDSWMA/MySensata-5x3-logo.png logo gallery - mysensata logo template (Copy) mysensata logo template https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1445873670268-Z2E1Q4Y16EWV1BLXJQCK/logo_wepecket_200high.png logo gallery - Wepecket Island Records logo (Copy) Wepecket Island Records logo Traditional American Music by Modern Masters https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430762221229-A4EHSUKTM0TELV8X3RAM/logo-treeberryfarm.png logo gallery - Tree–Berry Farm logo (Copy) Tree–Berry Farm logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1445873235057-0J5IF8JM26TZAWEP9M8Z/dodworth-logo.png logo gallery - Dodworth Saxhorn Band logo (Copy) Dodworth Saxhorn Band logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430767733625-IM3VW5R6R54OLCANY3ST/IrishBagpipes-5x3-logo2.gif logo gallery - IrishBagpipes.com logo (Copy) IrishBagpipes.com logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430763760914-FOMGCBS3KQ5GOS4C29NO/logo-irishbagpipes.gif logo gallery - IrishBagpipes.com logo (horizontal) (Copy) IrishBagpipes.com logo (horizontal) https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1455390940426-F215EL30X4XTS67ZBRQ4/connectionsforhealing-338x450px-150dpi-rgb.png logo gallery - Connections for Healing Logo (Copy) Connections for Healing Logo Designed for an energy healer. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430767741670-08OI6KZEMUYL3KWSH7T5/MarketMessage-5x3-logo.png logo gallery - Market Message logo (Copy) Market Message logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1455392912155-Z0XGY22GOFML5610KAQZ/logo_nextgen.gif logo gallery - NextGen logo (Copy) NextGen logo Designed for internal marketing communications at Sensata Technologies, featuring an IT beanie propeller. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1455393901037-PLPHHGNBZTP2NO7A7SFI/ti-logo-bridginggap.png logo gallery - Bridging the Gap logo (Copy) Bridging the Gap logo Designed for marketing communication at Sensata Technologies for their programs to Bridge the Diversity Gap, and featuring Boston's iconic bridge. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430768482264-87M406FU8CN8XQ6WTHKB/WorkOfJoy-5x3-logo.jpg logo gallery - Work of Joy logo (Copy) Work of Joy logo Art directed and designed by Paula Frederick. I did not illustrate the cosmic portion. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430766785901-5QVUUVDOW9AJ7D75A12E/SSdailydeals-5x3-logo.png logo gallery - South Shore Daily Deals logo (Copy) South Shore Daily Deals logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430764389045-8Y1VLFGN8G13FWGITSDP/WinInSensing-5x3-logo.png logo gallery - Win In Sensing logo (Copy) Win In Sensing logo Designed for Sensata Technologies https://plfrederick.com/drafts-for-high-rez-display daily 0.75 2025-07-23 https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840579123-IPLK1K0FDILNUB0ZHDZV/juggle-bee-tiny.png drafts for high rez display - Juggle (Copy) Juggle A honeybee at her hive. © Copyright 2015 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840579349-1GHEYPUD1T1S5VZKGBIT/illustrationfriday_red-tiny.png drafts for high rez display - Pine apple (Copy) Pine apple Red apple, pine trees. © Copyright 2015 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840581255-MSEZ72AVHEKLKU58E4WJ/busboy.png drafts for high rez display - Waiter (Copy) Waiter At your service. © Copyright 2015 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840577609-OU5HE1K0LOU1H6Q1NZFE/illustrationfriday_communication-tiny.png drafts for high rez display - Hearing (Copy) Hearing Can you hear me now? Not if you’re thinking, you’re not. Maybe you’re making music in your brain? © Copyright 2015 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427929677848-3N7Y169UOEECFEZYWTBC/cupcake-2-700tall.png drafts for high rez display - Cupcake (Copy) Cupcake Another? Just one? © Copyright 2015 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840579526-R590ZRQGKWOPAXUJJVLP/ill-orpheus.png drafts for high rez display - Sun Cat (Copy) Sun Cat This is my beloved Sphynx cat Orpheus on the surface of the sun. What a love, a hot, hot love. © Copyright 2015 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840578757-0WXE1BM2WMAEYOQ9U7K1/animal.gif drafts for high rez display - Sketchbook Animals (Copy) Sketchbook Animals A collection of pen and ink drawings from my sketchbook. Cow lick. Arabian horse. Cougar. Shark. Elephant. Llama. Baby chimp. Dog. Lamb. Pony. Salamander. © Copyright 2015 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840580896-5D00T6RDY8DZ0K07DHUF/puddle-humans.gif drafts for high rez display - Kids (Copy) Kids © Copyright 2015 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840581249-5FCTV1TOUZZSBFVAJFMT/puddle-detail2.gif drafts for high rez display - Kitchen Dog (Copy) Kitchen Dog © Copyright 2015 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840581035-CV5OXY97F1RUZEOTGMUR/puddle-detail.gif drafts for high rez display - Flapple Flakes & Moolk (Copy) Flapple Flakes & Moolk Detail of kitchen illustration. © Copyright 2015 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840580348-E8QQQ4BFQV6LV7QOF44S/fortune.png drafts for high rez display - Your fortune (Copy) Your fortune “To clearly understand what fortune foretells for you, simple interpret the symbols shown here in their proper sequence. Your calculation should take into consideration the activities you have planned for seven o'clock tomorrow evening, the color pink, and whether or not you're allergic to wool. Multiply by seven.” © Copyright 2015 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840578475-XCJ5LI7BEVVAXARJMDZ0/giraffe.png drafts for high rez display - Giraffe (Copy) Giraffe Riff-raff © Copyright 2015 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840578902-MH4M3GPOCENFEWG7NHGV/ill-warriors.png drafts for high rez display - Warriors (Copy) Warriors Ancient men on horses, probably naked, right? © Copyright 2015 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840579317-IIMAU5TUUIMAQ1HJ2C3Z/littlethings-bird.png drafts for high rez display - Little things (Copy) Little things Collage of found imagery. © Copyright 2015 Paula L. Frederick https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840577619-WLL8F2V4PBF8IEBAHRPA/ill-banana.png drafts for high rez display - Banana B (Copy) Banana B It’s a banana. © Copyright 2015 Paula L. Frederick https://plfrederick.com/store daily 0.75 57987-02-21 https://plfrederick.com/portfolio daily 0.75 2026-03-25 https://plfrederick.com/portfolio/portrait monthly 0.5 2025-12-03 https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1463410366390-NQ9VJ3MLAX0KWOKXXXMI/image-asset.png Portfolio - Portrait Warren Buffet, money genius https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1465586636818-RW3KA0U5CZI0NI4BA93Y/IMG_9027.JPG Portfolio - Portrait My Warren Buffet illustration in the book Design Funny by Heather Bradley https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446303654668-KUATYLWU5CD1SFJUTST8/nora-ephron-700pixelstall.png Portfolio - Portrait Nora Ephron, writer https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1460146279020-Y3DWS7VXV2LNBWGFVOXL/Trump-By-Pawluh-700pxtall.png Portfolio - Portrait Donald Trump, politician https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1463408432096-SXRFDAP05Y2K8OIXDSNQ/kings-of-leon-700tall.png Portfolio - Portrait Kings of Leon, musicians https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1463408312757-IILTHUYCWCKBA5PP2F7Y/celine-dion-2-700tall.png Portfolio - Portrait Celine Dion, singer https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1459799835892-XJLP310EYRO7VTVMP7RE/EugeneMirman-byPawluh-700pixelstall.png Portfolio - Portrait Eugene Mirman, comedian https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1462817293038-SJWDASQW21BV8AI9J94D/Hillary+Rodham+Clinton Portfolio - Portrait Hillary Clinton, politician https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1463408389928-67MFJH4YP9FQDIL9IGEG/cesar-millan-1-700tall.png Portfolio - Portrait Cesar Millan, dog whisperer https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1462573117524-AAZJ5R0ZGZRNAUTYL117/Bernie-Sanders-By-Pawluh-700pxtall.png Portfolio - Portrait Bernie Sanders, politician, and the bird that landed on his microphone during a speech https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1463408410486-QBV0BJATTTDCD9QC8OL0/zilla-the-manchester-terrior-700tall.png Portfolio - Portrait Zilla, beloved Manchester terrier dog https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1463408289632-8D9Z4NHLDTH83TSHOW5F/sean-connary-700tall.png Portfolio - Portrait Sean Connery, actor https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1463408367688-TE7AMP6M7PGNADRLCOC5/bob-bennett-1-700tall.png Portfolio - Portrait Bob Bennett, politician https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1463408271000-CGFJDYD6NPX5Y4S9LF2X/jfk-700tall.png Portfolio - Portrait John F. Kennedy, politician https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1463407654965-7EG8MV75KBUDR4Y5K061/stan-the-man-700tall.png Portfolio - Portrait Stan the Man Musial, baseball player https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1463408335710-LGCHRQG8R2DJJSZIBD6V/eleanor-roosevelt-700tall.png Portfolio - Portrait Eleanor Roosevelt, activist https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1462571450381-56ULWELX9Z6OL927131K/ted-cruz Portfolio - Portrait Rafael “Ted” Cruz, politician https://plfrederick.com/portfolio/print monthly 0.5 2025-12-03 https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/547c9f6e-a81e-4c38-bc34-223d21de1524/Sensata+-+Third+Square+-+Women+In+Power_1046x1000.jpg Portfolio - Print Printed postcards for Zulily events. Actual size: 4” x 6”. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1539356344900-K90OYTW14XBDOLNTBNMX/Walmart-Blade-1111x800px.png Portfolio - Print Walmart double-sided shelf display for Rescue® brand, it sticks out into the aisle so you see it from both sides. Actual size: 4” x 6”. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1478901585676-41DMAVIQ8C365YCVOGV4/ChinaBrochure-Sensata09-1530x905-144dpi.png Portfolio - Print Printed multipage booklet for China markets. Folded size: 8” x 8” (open, 16” x 8”). https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/ed103311-c2b6-4ae2-84fd-2673d625f321/Ethics2015WordCircle_2000x984.png Portfolio - Print Side 1 and 2 of a hanging double-sided sign that rotates with a slight breeze. These typographic circles were used globally on posters and digital also. The primary business language was English, so that portion has the prominent treatment. Every language where the company had a location is included. I spent a lot of time getting the typography relationships just right and it was soooo satisfying. Actual size: 2’ diameter. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/d0556811-dd9a-4e63-b869-ab015b3fb991/Attleboro100th_2000x2000.png Portfolio - Print Print ads to celebrate Attleboro, Massachusetts’ 100th birthday. Sensata ran three successive ads, one each week (top: week 1, Rathbun; bottom: week 2 & 3). I put a lil party had on ol’ Rathbun and it was a hit. Sensata had me make a giant poster (not shown) with just him in his party hat. Fun! https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/dbf9c9ea-d08d-4e0f-9540-8c42645b6e5d/LenricularCardMore_KnowDo_1098x2000.png Portfolio - Print Poster graphic (top) and lenticular cards (business card size). Unfortunately I can’t find the final printed lenticulars or I’d upload a vid to show it working. Lenticulation is when you tilt it slightly left or right and the image changes from “Do what’s right.” to “Know what’s right." I made these in multiple languages. Shown are English (middle) and Chinese (bottom). Back of card (not shown) in white, listing corporate ethics contact info. Actual size: various (graphic) and 3.5” x 2” depending on country (cards). https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/148506f0-4583-4a1d-b1c1-af79bcd8725b/Sensata_ad_MassBusiness_magazine_Mar2011_1488x2000.jpg Portfolio - Print Simple, clean full-page ad for both India and America (Massachusetts Business magazine). I can’t explain it to you but they wanted both in English and both to have the same content. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/96326e1f-bfce-4f25-a80d-23923825c9e4/TI_pinetreeposter_1799x2000.png Portfolio - Print Winning poster design (large) with some of the color studies leading up (smaller). This is how I work: fast iterative variations so that we can all know for sure which looks and test best. I do not rely on imagination. In the end the worldwide marketing manager went with the more pop color version for global rollout. My tree illustration as well. Final actual size: 20” x 30" https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/4e18b5c3-236c-4e8c-95a4-7464f80dfcfc/Honda+Invite+Board_1333x2000.jpg Portfolio - Print Poster for automotive technology engineers. Actual size: 2’ x 3’. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1478905989927-A20EN82T98B8HPU92ZL5/LeadershipPoster.jpg Portfolio - Print Corporate leadership poster https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/e8a3730f-40da-4aae-b277-4641ef33bf8f/ZulilyCouponCards_2727x2000.png Portfolio - Print https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/2b538793-d616-4dea-9289-eed935f755cd/BachtailsRecipeCards_1439x2000.png Portfolio - Print Recipe postcards: left (front) and right (back). This is a fun way to provide retailers and consumers with fresh ideas for using the product. Actual size: 6” x 4” (each). https://plfrederick.com/portfolio/tradeshow monthly 0.5 2025-12-04 https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1454961287617-PW566WL4CFN6NAOMQ8VJ/SensataAHRtradeshowwall.jpg Portfolio - Trade show Pop up banners for American trade show event. for Sensata Technologies, aimed at factory OEMs. Actual size: approx. 26’ x 9’. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1454968325318-CRPL0WXRNNSVAWTMA56J/SensataTDI.png Portfolio - Trade show Pop up banners for the same trade show event. for Sensata Technologies, aimed at factory OEMs. Actual size: 9’ x 9’ and 3’8” x 10’. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1b5259b8-1ea9-4f96-91fc-5b231f2fb96d/Rescue+yellow+and+black+campaign_2000x2000.png Portfolio - Trade show Wall (top) from Wanderlust yoga event (with old copy whited out) and two large posters, one in French Canadian. This was the ad campaign direction at the time. Actual sizes: 8’ x 6’, 2’ x 4’, unknown. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1451331576904-9OR0A7K1UQHKF6C8N72L/WholeFoods-EndCap-Rescue.jpg Portfolio - Trade show Whole Foods in-store end cap display for Rescue brand consumer products. (I also designed product packaging.) Actual size: approx. 4’ x 8’. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1454960254386-ZCCPMWTCPEO4KN1P7NV4/RescuePet-TradeShowWall.jpg Portfolio - Trade show Back wall for trade show booth featuring Rescue Pet brand products. Actual size: 7’ x 4’7” (85 x 56 in). https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/4f9c3fb5-e851-4df5-ba39-9a75ae07944f/Kids+Happen+Poster_2000x1629.png Portfolio - Trade show Trade show posters for the ad campaign look at the time, for display to the trade at trade shows. The pull-up banner on the right is for Canadian trade shows. (I also designed packaging on products shown.) Actual sizes: 2’6” x 3’4” and 2’ x 5’. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/a4967e2f-65b4-49f0-8808-0684e1930c48/CHFA+10x10+Banner_2000x2000.jpg Portfolio - Trade show One banner used for Canadian trade shows. Purpose is to inform the trade of the three brands owned by Nelsons, based on the ad campaigns running at the time. Actual size: 10’ x 10’. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/d16efcdb-3c11-4b40-a859-8ca3aadf2668/BACH-Step%26Repeat-2000x1333.png Portfolio - Trade show Selfie wall and pop-up banner for Bach Original Flower Remedies for the trade, used in trade show booths. Actual sizes: 10’ x 10’ and 3' x 6’. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/fb932428-acee-44b9-8674-4bfa0c512c05/GreenYellowPanel_2000x1432.png Portfolio - Trade show Boston trade show panels. They turned out really nice! Cheery and bright, backlit LED and framed in white. Actual size: 4’6” x 6’6”. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/407b2d45-f2dd-48b6-9e61-6079d14426a3/Rescue+Plus+Poster+for+Expo+West+2016_2000x2000.jpg Portfolio - Trade show Clear and simple. You don’t always have product images when you need them so I built the lozenge using Photoshop. A simple visual to announce the new product to the trade. Actual size: 3’ x 3’. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/45e4c50e-5f87-44ed-b5cb-ee76e496e8bb/Nelsons+Backlit+Timeline_915x2000.jpg Portfolio - Trade show Backlit history and timeline, designed around the look of corresponding booth. This turned out really nice when viewed actual size, as it was lit from behind, and with the beautiful pictures of the historical Nelsons pharmacy, it was warm and inviting, particularly in the cold florescent environment of a huge trade show. Actual size: 3’6” x 7’6”. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/3cf5da44-d561-4bde-9b39-d76fa4a8b561/Nelsons+Door_750x2000.jpg Portfolio - Trade show Design for booth door. Warm and inviting, particularly in the cold florescent environment of a huge trade show. Actual size: 2’6" x 7' https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/2c57cd84-8197-452c-8328-3183fd76f8ac/Sensata+automotive+posters_chinese_2000x1000.png Portfolio - Trade show Four banners for the China Beijing Auto Show: (left to right) engine, safety, comfort, transmission. There are some nice details in these. For instance, in each top color block, circles emulate a world map, and Sensata factories are shown. In each bottom color block is a nice engineering drawing of a sensor. Love a good diagram. Please note: I do not know Chinese language. Actual size: 31’6” x 70’9” (80 x 180 cm) each. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/04a0ce34-71d0-4d38-ae9e-deaccdd1ce14/Sensata-Qinex_BiTSshanghai+tradeshowwall_2000x1523.jpg Portfolio - Trade show Back wall for the international semiconductor industry market event in Shanghai, China. It uses the ad campaign look I designed for this (at the time) Sensata business. The look is specially designed to accommodate presentation tables in the lower section, hence the blank area. Actual size: approx. 30’ x 20' https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/0e74da4a-50f8-428a-85e7-e9ddba54472e/Honda+Car+Board+_2000x1500.jpg Portfolio - Trade show Wall board for automotive industry. Actual sizes: 6’6” x 5’. https://plfrederick.com/portfolio/ecommerce monthly 0.5 2026-01-06 https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/56aaf5fc-91e6-4173-938a-139d8b59ec97/amazon-Quiz+v2+-+Promo+B.png Portfolio - Ecomm Amazon store front page for Bach Original Flower Remedies. Notice the “START NOW” quiz button. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/cc6c7f24-048f-40a8-810a-46270ca95c37/Bach-Quiz-SET+UP+INFO-3_822x2000.jpg Portfolio - Ecomm Initial view of Bach flowers’ quiz on Amazon. There are 38 individual Bach Original Flower Remedies, plus combo kits. This quiz helps direct consumers to the specific remedies for their issue and the format. It was a hit, with immediate sales lift. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1763584943245-LG4MTRFV3TST53L02GAP/amazon-stores-page-2023-09-25-14_05_29.png Portfolio - Ecomm Full store front page for Bach Original Flower Remedies on Amazon. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/8171f459-b7b1-453d-bdb7-34c8c693b4ad/Rescue-1Home+-+GUIDE_859x2000.jpg Portfolio - Ecomm Amazon store front page for Rescue stress relief and sleep aid products. Notice the “START NOW” quiz button. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/f4188302-4d0a-464b-a240-153d809ee74f/Rescue-Quiz-+GUIDE-2_1744x2000.jpg Portfolio - Ecomm Initial view of Rescue’s quiz on Amazon. The Rescue line includes multiple remedies and formats. The quiz helps direct consumers to specific remedies by issue and format. It was a hit, with immediate sales lift. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/76ccce7f-2798-470c-9c53-2c76cb10036d/Rescue-9About+-+GUIDE_727x2000.jpg Portfolio - Ecomm Amazon store front page for Rescue stress relief and sleep aid products. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/7e30d046-2d9e-4cd8-876c-d528917befc8/amazon-stores-page-4DA525DF-9A18-426E-8DC7-06D88C4761B3-2023-11-16-16_35_34.png Portfolio - Ecomm General product view on Amazon for Rescue stress relief and sleep aid products. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/ff3f3843-81d7-4a61-b333-8a979820d480/Rescue-5Sleep+-+GUIDE_1379x3000.jpg Portfolio - Ecomm Amazon store page for Rescue sleep aids. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/a0f54f71-993b-4bfd-a541-83b6ebcf3039/Rescue-4Stress+-+GUIDE_835x2000.jpg Portfolio - Ecomm Amazon store page for Rescue stress relief products. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/bf20fe97-75ec-40d4-bf8d-6784cd923af6/Rescue-6Pet+-+GUIDEVID_1042x2000.jpg Portfolio - Ecomm Rescue stress relief products for pets on Amazon. Animal products are a popular store page. https://plfrederick.com/portfolio/digital monthly 0.5 2025-12-04 https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/bc32da09-d445-4d6c-b4e8-ccf0c895eb37/Social+ad+library+system_2000x2000.png Portfolio - Digital Paid social media ad system library. Design of social media assets. Notice the flow of the “hill” underneath and behind each product, from up to down. Created a library of 189 images from which the social media person can pull assets for as needed, without depending on me after I hand over. A good file naming system is also key to this working with the highest efficiency. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/06f5c721-906a-4c73-9f65-cf0c9fd72858/travel_background_1920x1200.jpg Portfolio - Digital Screensaver designed with Sensata’s very nice branding. All contacts changed to generic. Actual size: 1920 x 1200 pixels. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/94f1d547-e87a-4ce3-b199-0aea36ba21bd/BachUSA-HowToUse-2000x2000.jpg Portfolio - Digital How-to usage guide for web site or Amazon B+ pages. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/aa70fc3e-80d7-40cd-badf-9bf01677dca0/InstacartDigitalAds_Mobile4000x100each_2000x2000.png Portfolio - Digital Instacart ads (static) for mobile. A variety of ads with now-outdated copy, like, pre-covid. Used only as an example of my work, not to be inferred as current regulatory-approved claims. Actual size: 4000 x 1000 pixels each. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/92012966-c512-40a4-89b3-0afc3df15e42/Rescue+Bach_Amazon+Black+Fri+Cyber+Mon+Ads_2000x2000.png Portfolio - Digital Social media ads (static) to announce Amazon Black Friday and Cyber Monday deals. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/a207386a-da52-4e1a-aa79-6a9d66114b14/Rescue+how+to+take_Amazon_2000x1282.jpg Portfolio - Digital How-to assets I made for 8 natural consumer healthcare products. This one was used on the Amazon storefront. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/0806bf74-66a9-41bc-b430-e5393cca7109/DodworthMisc_2000x2000.jpg Portfolio - Digital Back in the 1880s this is how ad banners looked. Haha, no. But it is how I imagine they would have when I constructed a website for this historical band. This is the home page banner (top) and an ad banner (bottom). Also, logo design and branding. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1454959057808-3YZGUZJ9N7JYA4JQAYSB/WesterliesScreen.jpg Portfolio - Digital In-store register video display for Nelsons' natural product line https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1454959435506-1OA4N9P41BL2LDOSEH3C/WesterliesAds.png Portfolio - Digital In-store video display stills for Nelsons' line of natural products https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427467581891-XDQXRW207JYW1FMDYZHX/image-asset.png Portfolio - Digital Digital ad for Qinex engineered products https://plfrederick.com/portfolio/illustration monthly 0.5 2025-12-03 https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/59650240-0fa3-4a49-b4ec-8d7f015ee989/Wanderlust+Circle+Dangler_2000x2000.png Portfolio - Illustration Hanging signage for Wanderlust Boston event. This sign is double-sided and meant to turn with any breeze. Digital illustration. Actual size: 2’ diameter. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1530463630616-E2CZQCOVZW3QMQ2AOWML/WanderlustBostonRescue2018ByPLFrederick.png Portfolio - Illustration Snapchat filter for Wanderlust Boston event. The small phones above show a little of how this looks in different screen formats and sizes. Digital illustration. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/cd2ae332-7448-490f-8372-20ece28ac6b9/Potted+Plant+Info+Graphic.png Portfolio - Illustration Digital illustration for corporate presentations. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1454973141141-2A9LT70CYBQIPOFKSI6X/wepecket-painting-big.jpg Portfolio - Illustration Painting for folk art label. Painted in Photoshop. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1465588978417-OC5O5WEMDC80GYEATIW2/ladies.jpg Portfolio - Illustration Printed greeting card series. Drawn in pen and ink then digitally colored. Actual size: 4” x 6” (folded card). https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1454974246405-LNNQVXTC8AOW47S2JSIV/PeaceBumperStickers.png Portfolio - Illustration Series of bumper stickers illustrated and designed by yours truly. For a folk art label. They wanted folk art instruments with peace signs. Actual size: 11” x 3” each. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/28b649ef-fdf9-4573-b1a7-54b6642483d7/CD_piedmontpickers_illo_880x887.jpg Portfolio - Illustration Cover illustration for folk music album CD. The label specified it be: “apples overflowing out of an orchard basket, only instead of apples it's the musicians’ heads, instruments, and picks.” So that’s this. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/fa9db4c2-f586-4146-8f5d-c1cae08a558a/Yogaposes_onblue_2000x2000.png Portfolio - Illustration Selected yoga poses for a whole series doing the morning sun salutation. Digital vector illustration. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1475426946593-DAM0JJR5DMM1BQ8I055T/PawluhElephant.png Portfolio - Illustration Digital tribal illustration, after Von Glitschka. Von is an illustrator-designer who teaches a lot of how-to courses. If you ever have the opportunity, he's always great! https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1457972876060-DIEZKB5JUFDBUPTOHFO2/Mindfuling-With-Paul-2016Graphic-1400x1400-2.png Portfolio - Illustration Podcast profile image and design with the host and a Dharma wheel illustrated. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840577609-OU5HE1K0LOU1H6Q1NZFE/illustrationfriday_communication-tiny.png Portfolio - Illustration Digital illustration for a musician. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/b8221049-3746-4fa0-9657-3fc7e32ee7cf/connectionsforhealingillo_1877x2000.jpg Portfolio - Illustration Illustrated bits from a logo I designed for an energy healer. Each element and color carried personal significance for her. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1447432700705-J34CJXSTUHGA962WJVUM/RescueRemedyPet-CanadaCartoon-4x3.4inches-300dpi-RGB.png Portfolio - Illustration Illustration for promo announcement for a new product for pets in Canada. I thought of the cat as a scrappy fluffy wild boy missing an ear who made good and now runs his own human house. He is very affectionate. The dog is a Nova Scotian Duck Tolling Retreiver and she is just a sweetheart. A high energy sweetheart who loves to run and play outdoors. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840581426-BGBUQP3N6EPMEKF4CMNP/illustrationfriday_hide-tiny.png Portfolio - Illustration Digital illustration for the concept of hiding. https://plfrederick.com/portfolio/logo monthly 0.5 2025-12-03 https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1451330510926-9GK97LD8ZCW9OWLC9ZG7/95years-5x3-logo-h.jpg Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1451330506342-821H1UK4D5168HJI7SGE/BachRescue-5x3-logo-v.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1445873670268-Z2E1Q4Y16EWV1BLXJQCK/logo_wepecket_200high.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/bff64134-f68e-4d7b-9a7a-7748d79ea224/Lexpar_Logo_2000x2000color.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/d46ec951-1c97-4ae1-a856-5a463e3c603c/AACT_Logos_2000x2000.png Portfolio - Logo Logos for a historical theatre in Ann Arbor (colloquially referred to by locals as “A squared”). These were the final two versions and they ultimately chose the top one. Part of the branding work I did for them. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/ce95e7b5-8501-400f-8733-2bd2bc539540/SeattleCommunityNetwork_Logo_2000x2000color.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/a26295c2-f5d7-4e04-8390-19676e02458b/MarketMessageCo_Logo_2000x2000.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/50d9f053-d3b8-43da-8b8e-fde51e2c7a27/Dodworth_Logo_2000x2000color.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/3e8cfb96-d6b1-4ab1-aff4-07695a908fc9/FastForward_Logo_2000x2000color.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/19fd0fed-d681-42db-a717-5b811ce3aa51/HeavenOnEarth_Logo_2000x2000color.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/ab172c89-8202-4967-9b96-86d8d5b6dd95/SealedWithLove_2000x2000color2.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/7b87faec-0790-457e-9676-4867f2fcbac0/LottPersonalLogo_2000x2000color.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/a28c6e26-1c17-4d5f-8a63-6a5069eb7982/NMotion_Logo_2000x2000color.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/7b27069f-8bcd-4e15-a276-33645e4f12ea/ConnectionsForHealing_Logo_2000x2000.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1455393901037-PLPHHGNBZTP2NO7A7SFI/ti-logo-bridginggap.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1455392793392-INK8OLDV2PQHQZB57JFI/logo_meeting-house.gif Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430756763124-GUL1RC9NENHI7V2TJM69/logo-trifecta.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1455567017634-D122B6QCE5EL3AL8B4MA/trifecta-brandmanual.png Portfolio - Logo Branding guideline book created for Trifecta. Actual size: 8.5” x 11”. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430762221229-A4EHSUKTM0TELV8X3RAM/logo-treeberryfarm.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430761733351-PI4KAM85UG5H00ZA87CD/logo-valleybrook.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430761993863-QM8YUXA1L1K5FUHI3UVL/earhead-logo.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1455392912155-Z0XGY22GOFML5610KAQZ/logo_nextgen.gif Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430767733625-IM3VW5R6R54OLCANY3ST/IrishBagpipes-5x3-logo2.gif Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430763760914-FOMGCBS3KQ5GOS4C29NO/logo-irishbagpipes.gif Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430767731916-EGID987F0ZMUZUSZP21V/BPOSlogo-5x3-logo.gif Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430766785901-5QVUUVDOW9AJ7D75A12E/SSdailydeals-5x3-logo.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1430765149004-YLH4YC34ARDT27BDSWMA/MySensata-5x3-logo.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1455393205264-9AC0DWIJOWZ7EX0VNOMO/Qinex-quality-interconnection-experts-logo-450x254.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1540344084656-OFCIYPQB0CHE83YCW4G6/AAHP-Logos-By-PaulaFrederick.png Portfolio - Logo https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/c2f1c1db-8e8b-420d-9d76-891cf9c48c1c/AACT_Letterhead2_8.5x11in_3152x2000.png Portfolio - Logo Flyer backgrounds and/or letterhead for a historical theatre in Ann Arbor (colloquially referred to by locals as “A squared”). Printed in one Pantone color without bleeds to save on printing costs. Part of the logo design and branding work I did for them. Actual size: 8.5” x 11” each. https://plfrederick.com/portfolio/cartoon monthly 0.5 2025-12-03 https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230129079-QADKO5Z744W25W0I96A2/cartoon-that-ufo-in-the-bathroom-700tall.png Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446229929004-Y0B4H6UXR8DP7H5T1ZSO/everybodys-the-best-700tall.png Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230261058-A3F5FCI09M9NMX52FYHA/cartoon-not-sure-about-foods-700tall.png Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230490196-BMSND3DVA43MKOLCCICC/zen-master-700tall.png Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446229946372-MP1R4DD0FRN2ZLO5TG7R/apple-ipaid-700tall.png Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230197776-OSRNA10XL88ALBGR8F4M/tastebuds-700tall.png Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230523379-AH2USGEHI3DXC1NKB5H0/always-use-your-head-700tall.png Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230391430-4PWP78YQQWPYL610YFIE/yoga-pucker-2-700tall.png Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1454973352620-OTIKOWTMGZG2ZTT9J8UV/fortune.png Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230310161-WAP0ZQJORG4TDM2VMA1X/eyebrow-mustache-700tall.png Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230356693-8YYS8NG5J14GC36QU8I9/emotion-faces-700tall.png Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230865537-B8TYTR8L3W8FG7BZTJR1/illustrationfriday_wired-tiny.png Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1446230453571-4AZMA22EQZ0G5CD30V8Z/cupcake-2-700tall.png Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1465588978417-OC5O5WEMDC80GYEATIW2/ladies.jpg Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1473001467768-67QV2BT0CORQY9RM6NXO/keepliddown_cat.png Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1427840581426-BGBUQP3N6EPMEKF4CMNP/illustrationfriday_hide-tiny.png Portfolio - Cartoon https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/1463407071780-E5AM4CAP1POW72GOL8JQ/cupcake-700tall.png Portfolio - Cartoon https://plfrederick.com/portfolio/event monthly 0.5 2025-11-13 https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/ed78c5ef-3ccf-4787-8e4d-fcb3f63261b5/RescueRoadshow2025_2000x1300px_1.jpg Portfolio - OOH Rescue road show, clockwise from top left: a) Airstream vehicle wrap, passenger side; b) three-quarter of the front and side; c) standalone feather banner; and d) complete view of Airstream and Chevy pull-van, passenger side https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/dac032df-79f9-4679-9095-ad9ebbfeb14f/RescueRoadshow2025_2000x1300px_2.jpg Portfolio - OOH Clockwise from top left: a) Airstream vehicle wrap, driver side; b) distressed logo; c) three-quarter view of the back and side; and d) front (shown separated from van); e) complete view of Airstream and Chevy pull-van, driver side https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/a67e1a6c-979b-495c-a191-9a399374c8c9/RescueRoadshow2025_2000x1300px_3.jpg Portfolio - OOH Clockwise from top left: a) interior view with Airstream gullwing door open; b) back of the Airstream, also what you'd view driving behind it; c) part of the Calm Vibes selfie wall; and d) the metal rooftop sign, only seen when vehicle is parked and set up https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/dbdfa364-e08d-4a2e-8dcf-abdd942b85e0/RescueRoadshow2025_2000x1300px_4.jpg Portfolio - OOH Clockwise from top left: a) exterior view showing some of the activities (Write & Release station, Mood Meter interactive cubes, spin wheel), set up in progress; b) another shot of the passenger side; c) "Let Wellness Bloom" angle; and d) exterior view set up and in use https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/a72ac4a9-7382-4690-b24f-2df7290dc991/RescueRoadshow2025_LetWellnessBloom_1968x1968.jpg https://plfrederick.com/portfolio/packaging monthly 0.5 2025-12-04 https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/9e01207f-ae23-46ac-b8a6-7596980c1f27/Bach+Rescue_4+Block+Lifestyles_2000x2000.png Portfolio - Packaging Sample of packaging design and localization for two brands: Rescue and Bach Original Flower Remedies. Pack dimensions vary. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/37eeced9-b780-41a7-be26-4b84e8d5cbac/Bach_10_Kits_BeautyShot_1968x1968.jpg Portfolio - Packaging Design and art direction of 6 of the Bach flower remedy sets I designed for 10mL bottles: a collection of six bilingual English and American Spanish language kits. The kits help consumers know which flower remedies they need based on most popular usage scenarios. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/7e03b9bc-df9e-44c5-8abf-11fb3c93dbdc/741273403166-741273403197-RescuePlusGummies-Mood-Sleep-2000x2000.jpg Portfolio - Packaging Design and art direction for two products launched to US market: Rescue Plus dietary supplement gummies. These were carefully designed, thoroughly tested, and guided by 3M VAS human vision software. The gummies became top sellers. Actual size: 2” x 2.75” front of labels. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/c8b16fab-39ed-47dd-9c1f-b8b2aa0a8087/Bach_10_7colors_1968x1968.jpg Portfolio - Packaging Of the 38 Bach Original Flower Remedy products that I designed for the US new product launch of the 10mL size Bach bottles, these are the 7 main color categories. Shown are front of bottle with corresponding carton. Actual size: 0.75” x 1.5” label front, 1.19” x 3.25” front carton panel. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/3994aab0-58e8-417c-af7d-a17c63983d65/USBach10ml-38-600x600.png Portfolio - Packaging Quick view of all 38 of the Bach 10mL packaging design system which I designed, integrating a dual-language design system in American English and American Spanish. The smaller 10mL size bottles come in cartons, shown here. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/dc02f623-37ad-4b89-a91f-baa7e64209d5/RescueStress_2000x2000.jpg Portfolio - Packaging Core product line of the Rescue brand family of homeopathic stress relief products. Pre-established branding was adapted to meet stringent US regulatory and legal requirements, all on very small packaging profiles. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/2ebc933f-625e-4f9a-8bba-bb01bf18ee45/RescueSleep_2000x2000.jpg Portfolio - Packaging Core product line of the Rescue brand family of homeopathic sleep aid products and one dietary supplement. Pre-established branding was adapted to meet stringent US regulatory and legal requirements, all on very small packaging profiles. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/5c306ccd-b5bc-47e8-89fa-722128609d40/Canada+Rescue+Family+-+2line+D+-+3300x3502pixels+RGB.png Portfolio - Packaging Canada external carton packaging for the Rescue range of products of stress relief and sleep aids, for adults and pets (not shown: kids products). Designed based on preexisting brand rules. Interior bottle label designs now shown. Packaging dimensions vary. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/d71bd062-cbe2-4461-84db-de7ab6097de1/SpatoneUS_28pks.png Portfolio - Packaging Spatone daily liquid iron supplement packaging, localized for US market from preexisting branding. Each box holds 28 laminated liquid packets of natural mountain spring water. Actual size: 4.4” x 4.4” x 6.6” cartons, 6.1” x 1.9” packets. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/6d02ec43-f83b-44f7-a2b5-a87948cf0cdb/Bach_10_Kits_GetItDone1_1968x1968.png Portfolio - Packaging Front panel from the Bach flower remedy motivation kit package design. The bilingual copy adheres to stringent regulatory as well as branding rules, fitting on a small pack profile. The final design solution was especially successful with Amazon consumers. Actual size: 2.5” x 4.25” front carton panel. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/efc9edbd-567a-45a4-89d3-82e804c4b399/Bach_10_Kits_GetItDone2_1968x1968.png Portfolio - Packaging Bach flower remedy motivation kit: right panel, back panel, left panel. All drug products have specific regulatory requirements that must be met, and, ideally, the result is still visually appealing. Paula is the art director, graphic designer, and illustrator. Actual size: 0.75” x 4.25” side panel, 2.5” x 4.25” back panel. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/835fa412-78c4-4168-9db1-91569b58e3d0/Bach_20_Kits_2_1968x1968.jpg Portfolio - Packaging Design and art direction of the Bach flower remedy sets of 20mL size bottles: two kits of the top usage scenarios fit three classic size Bach remedies. Actual size: 3.5” x 4.25” front panel (top), 1” x 4.25” side panel (bottom far left and far right), 3.5” x 4.25” back panel (bottom center). Printed insert tray not shown. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/4dba8c6f-0bb6-49ad-bb14-ca31331a2b33/Bach+7rainbow+on+counter7_1900x1900.jpeg Portfolio - Packaging Photograph of each of the 7 color groups for Bach Original Flower Remedies’ 20mL size product. The traditional-formula range consists of 38 products and has no carton container. Actual size: 2.89” x 2.05” full label. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/36cb550f-f83a-4b81-abd1-782d953ed4a7/Bach+7+Color+Bottles2000x2000.png Portfolio - Packaging 3D render showing 7 from the 20mL size product range. These larger size bottles set on shelf as-is (no carton). Actual size: 2.89” x 2.05” full label. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/ff46b274-a77c-4f8b-a105-66e90246b0ca/CANADA-Bach-3Bottles-1000x1000.png Portfolio - Packaging Canada package design: 3 bottles shown from the line of 38 Bach Original Flower Remedies 20mL size product. Dual-language design system (British English and French Canadian) that meets all regulatory and legal requirements. Actual size: 2.89” x 2.05” full label. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/66c120aa-aee8-44a2-ace0-22b2649f24e4/TheStripmining_JacketFront_2000x2000.jpg Portfolio - Packaging Vinyl album jacket (front) of 12-inch LP. Actual size: 12.25” x 12.25”. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/533a9ede-df76-479e-b94c-14d47a91faea/TheStripmining_JacketBack_2000x2000.jpg Portfolio - Packaging Vinyl album jacket (front) of 12-inch LP. Actual size: 12.25” x 12.25”. https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/b4e6f84c-d61a-4ea7-a980-330b65e35700/CD_piedmontpickers_big_2000x1848.png Portfolio - Packaging Design and illustration of folk music album CD and 14-page booklet. Front (top left), back and spines (top right), and the first inside page spread. The label wanted a fun outside look with a but more serious interior. Actual size: 5.5” x 4.75” (set within jewel case). https://images.squarespace-cdn.com/content/v1/548b4da4e4b062b18d5c62d5/daec25ef-754d-4196-ac5d-b9aa04cd1219/CD_piedmontpickers_2000x1031.png Portfolio - Packaging Design and illustration of folk music album CD and 14-page booklet. The front and back cover are printed full color, the inside pages in black and white, and the CD itself in 2 colors (including white). I do love me some nice typography. Actual size: 5.5” x 4.75” (set within jewel case).