The design of the vertical logo for From the Maker of Bach® Rescue® for Nelsons, the maker, and an example of its use on consumer packaging for the Rescue Plus Gum product.

The design of the horizontal logo for From the Maker of Bach® Rescue® for Nelsons, the maker, and an example of its use on consumer packaging for the Rescue Plus Lozenge product.

Logo designed for Trifecta, a electronic publishing house. I designed the entire suite of branding materials from print collateral (business card, envelope, note pad) to Web site and advertising and PowerPoint templates.

32–page brand manual detailing proper use and display of the logo I designed for Trifecta Interactive Productions. Proper use is key to legally protecting trademark registration.

I was asked to design an updated logo for the American Association of Homeopathic Pharmacists. These are two of my favorites. The mortar and pestle in the first describes the process of making medicines, while the two circles in the bottom-most design allude to pilules, the traditional form of homeopathic medicines. Both are two-color designs, duotoned for added visual interest.

A typographical solution for the logo I created for Lexpar, an open source software company.

Logo designed for training sessions for employees within Sensata Technologies. The clients desired a homey, welcoming vibe to counteract what can sometimes be a cold and highly technical environment.

Logo designed and illustrated with a limited color palette for easy, low-cost printing. Square and horizontal variations to fit in any size space.

Designed for use within a corporation promoting a Microsoft software initiative called Business Productivity Online Services (BPOS), the precursor to Microsoft Office 365.

Logo designed for the local theater in Ann Arbor, Michigan. Locally, Ann Arbor is often referred to as A2, or A squared.

Logo designed for a global semiconductor-related corporation Qinex (prounced Key-nects), an especially important market to China, where the word Qi has special positive meaning. In China is is pronounced “Chee,” as in life force energy. I led the naming and branding team.

For an IT initiative.

Traditional American Music by Modern Masters

Designed for an energy healer.

Designed for internal marketing communications at Sensata Technologies, featuring an IT beanie propeller.

Designed for marketing communication at Sensata Technologies for their programs to Bridge the Diversity Gap, and featuring Boston's iconic bridge.

Art directed and designed by Paula Frederick. I did not illustrate the cosmic portion.

Designed for Sensata Technologies