Portfolio > Packaging Design
Over four years I have designed packaging for 75+ consumer products that successfully went to market in the United States and Canada. These are some of those products.

Design and art direction for two new products launched: Rescue Plus dietary supplement gummies. These were carefully designed, thoroughly tested and guided by 3M VAS human vision software. These gummies have become top sellers. Actual size: 2” x 2.75” front of labels.

Design and art direction of the Bach flower remedy sets I designed for 10mL size bottles: a collection of six bilingual English and American Spanish language kits. The aim is to simplify consumers’ in buying the products they need by creating kits based on most popular usages.

Front panel from the Bach flower remedy motivation kit package design. The bilingual copy must adhere to regulatory as well as branding rules, on a small pack profile. The final design solution continues to be successful with consumers. Actual size: 2.5” x 4.25” front carton panel.

Bach flower remedy motivation kit: right panel, back panel, left panel. All drug products have specific regulatory requirements that must be met, and, ideally, the result is still visually appealing. Paula is the art director, graphic designer, and illustrator. Actual size: 0.75” x 4.25” side panel, 2.5” x 4.25” back panel.

Design and art direction of the Bach flower remedy sets I designed for 20mL size bottles: two kits that fit three the classic size Bach remedies. Actual size: 3.5” x 4.25” front panel (top), 1” x 4.25” side panel (bottom far left and far right), 3.5” x 4.25” back panel (bottom center).

Of the 38 products that I designed for the US new product launch of the 10mL size Bach bottles, these are the 7 main color categories. Shown are front of bottle with corresponding carton. Bottles sit inside cartons. Actual size: 0.75” x 1.5” label front, 1.19” x 3.25” front carton panel.